The Whisky2.0 blog is about taking what I started in bruichladdichblog.wordpress.com and making it bigger. This means:
- Industry-wide scope (i.e., all whisk(e)y, not just Bruichladdich)
- More content
- More technology
I’m aiming to build a community to share and disseminate information about whisk(e)y. As a relative whisk(e)y neophyte, this is the content I wanted when I was learning about whisk(e)y. I don’t know everything — not even close! — but I like sharing what I know and learn.
IMPORTANT STUFF: I hold myself and any contributor to the Drink Blog Code of Conduct. This badge is my way of reinforcing this association.
Please read the code and know that I am holding myself to these standards. I go further: My mother told me that if I couldn’t say something nice about someone to not say anything. So if I have to write about an unpleasant topic, I will find a way to build that within a positive narrative. For example, if a whisky suffered from improper storage, I wouldn’t write about how the people who made that mistake were incompetent or stupid. I’d find a way to write about recommendations on how to store whisk(e)y, and give examples of what can happen if you don’t follow the recommendations. In general, I don’t dwell on the negative, but I want to enable people to learn from other people’s mistakes. I would certainly never stoop to pointing fingers at anyone in particular. We’re all only human.
This blog is about more than just the facts: It’s about building an enduring self-sustaining community of whisk(e)y enthusiasts. Whisky2.0 was born 25-November-2008. As of 27-December-2008, Whisky2.0 has a presence on Facebook, too. Slainte!
p.s. Slainte is how to say “cheers” in Gaelic, and it’s pronounced “slahn-cha” (or something very close to that). BTW, please patronize the very cool San Francisco business of the same name.